CYCLES R&D UNIT
Cycles (Haryana) Ltd., Sonepat, has the privilege of
being the only Indian complete bicycle manufacturing
unit whose in house R&D unit has been recognized
by the Department of Scientific & Industrial Research,
Ministry of Science & Technology, Government of
India. Our R&D Centre is well equipped with Computer
Aided Designing facility, prototype making facility
and testing facilities etc.
R&D concentrates on development of new models of
bikes ranging from Kids to Mountain Bikes, City Bikes,
Suspension Bikes, Sports Bikes etc.
Cycles started its odyssey way back in 1951 and today
it is one of the largest manufacturer of bicycles in
the world. Atlas bicycles are ridden over 50 countries
around the globe. Atlas Cycles, Sonepat unit caters
to the needs of North-East and Central Africa, USA,
Latin America, South and Central America including Mauritius,
West Indies and Madagascar Island. Atlas cycles are
very popular and commonly used in countries of Egypt,
Zambia and Kenya. We are also entering the markets in
a big way in Uganda, Tanzania, Sudan, Libya, Malawi,
Ethiopia in the African continent and also USA and Latin
range of products include tough Roadster Models, Elegant
Ladies bikes, Rugged Mountain Bikes and Children's Bikes
which are made to cater to varied destinations with
different Geographical, Social and Climatic conditions
putting a challenge to the leading bike manufacturers
in the world. We at Atlas keep moving ahead with our
never ending zeal with technological upgradations and
is the first bicycle industry to get ISO 9002 &
9001: 2000 CERTIFICATION
Unit of Atlas Cycles was earlier certified with ISO
9002: 1994 since 1994, which was subsequently renewed
twice in 1997 and 2000.
the company has bagged ISO 9001: 2000 certificate by
implementing the latest International Quality Management
System. Under the new Certification, Research and Development
activities of the company, which is in addition to its
manufacturing, inspection, testing and sales activities.
This has made this company as one of the first major
bicycle manufacturing industries in the country with
ISSO 9001:2000 certificate.
of this Quality Management System has ensured consistency
high quality and reliability of our product for Domestic
and International market. It has ultimately resulted
into improvement of timely availability of quality bicycles
in latest models for all age groups at highly competitive
prices. The company ultimately aims to achieve total
customer satisfaction by its implementation.
MESSAGE FROM THE PRESIDENT
is proud to be one of the top bicycle producing
companies in the world with an annual capacity
of manufacturing nearly three million bicycles.
Grandfather, Late Rai Bahadur Shri Jankidas Kapur
was the founder of the company, which was established
way back in 1950. My father, Late Shri B.D. Kapur,
who was at the helm of affairs as President, was
the driving force to lead the company for more
than 50 years and incidentally I worked with him
closely throughout. On 1st September 2003, Atlas
Cycles restructured the management of Sonepat
unit with the reins of management resting upon
myself as President, my brother, Rajiv Kapur as
Joint President and my son, Angad Kapur as Vice
President. And together we would endeavour to
take 'Atlas' to greater heights where we would
surge ahead towards
new horizons, new goals,
new innovations, new technology and new control.
job of the management has always been to see the
company not as it is, but as it can grow to be.
We believe in our ability to guide the forces
of change and forge ahead to emerge as leaders
in the areas of our operations.
goals for the year will be to achieve significant
further turnover growth, with substantial improvements
in profits through consistently providing high-quality
product bicycles and services, and a total commitment
to better serve our customers, while at the same
time maintaining the highest ethical standards
am confident that our company restructuring initiatives,
our quality improvement goals, our quest for better
corporate performance and greater customer satisfaction
would very soon begin to show even better results.
I wish to express my sincere appreciation to our
eminent Board of Directors, esteemed shareholders,
bankers and other stakeholders who have reposed
trust and confidence in the new management.
MESSAGE FROM THE JOINT PRESIDENT
"Atlas Cycles Sonepat, Haryana established
in 1951 has been the leader in the bicycle industry
in India.Atlas cycles are the most reliable,sturdy
companions in over 42 countries wordwide. Atlas
cycles is one of the top 50 'Brands' in India as
per A&M MODE survey.
Keeping with the philosophy we are blazing new
trials with the latest innovations and product
development for the international market.We have
in our range MTB's, ATB's,Roadster,Sports and
Children bicycles with the latest Shimano multi-speed
quality control,CAD equipped design center and
the latest automatic machinery is used in producing
the most sought after bicycles."
MESSAGE FROM THE VICE PRESIDENT
is the name synonymous with the cycling revolution
in India. Over five decades Atlas is not only
a household name in India but also abroad, with
its presence in almost 90 countries around the
globe. Atlas started exporting bicycles in 1958
and presently the bicycles are exported across
five continents of the world with a record productivity
of over three million bicycles.
is proud to have a highly developed 'Research
and Development' wing, the only centre of its
kind in the Indian Bicycle Industry. This in-house
R&D centre is a totally computerised unit,
recognised by the Government of India. In recognition
of our excellent quality, technological superiority
and systematic production/Quality Control processes,
Atlas has been awarded with the prestigious International
accreditation ISO-9002 (1994 E.d.).
our spirit of racing ahead of times intact, Atlas
keep moving ahead with our never-ending zeal,
technological up-gradations, rapid expansions
and user friendly innovations to be the undisputed
leader in the world of bicycles.
are introducing newer range of upgraded models
for our esteemed customers. The company is also
pursuing an aggressive marketing strategy and
strengthening dealer network to increase its market
share. Our mission is to ensure that our bicycles
are the first choice of the customers.
feel confident that the talent, dedication and
high level of commitment within the company will
enable ATLAS to scale new heights and retain its
leadership position in the coming years. If we
feel proud of our achievements today, let us feel
even more proud of our achievements in the future
years. Let us strive to lead - without ever having
the need to follow!
PROTECTION AND CONSERVATION
Management is conscious about its social responsibility
to protect and conserve environment for the future generation.
It has taken all around actions for pollution control
in the field of water, air and noise and complies with
all the regulatory norms as per the laws of the land.
It is also working in direction of pollution prevention
as per the guidelines of United Nations Environment
Programme (UNEP) and Global Compact (GC).
company has variety of manufacturing activities including
electroplating, heat treatment, painting, etc. As a
precautionary approach to environment challenges arising
out of effluent generated by these production shops
the company has installed most modern Effluent Treatment
Plant designed and commissioned by National Productivity,
New Delhi. It is reputed as one of the best Effluent
Treatment Plants in northern India in private sector
industries. Company has spent more than 5 million on
its installation and spends about 0.6% of the product
cost on effluent treatment. It treats around 5 lacs
litres effluents per day and ensures that not a single
drop of effluent escapes without effective treatment.
on similar lines, all the necessary air pollution control
measures have been taken by the company so that smoke
emitting out of brazing furnaces, diesel generators
and boilers are within the permissible limits of emission.
meet the noise pollution norms, the company has gone
for the ultra - modern acoustic lining on the walls
of the diesel generators hall so as to reduce the sound
level outside the wall by more than 30 DBA, whereas
pollution control norms require reduction of 25 DBA
order to augment photo - synthesis cycle of nature and
to maintain greenery, company has planted more than
2000 plants and trees in its campus of 28 acres. Rain
harvesting system has also been incorporated for best
utilization of rain water and 70% rain water is now
being recharged to sub - soil effectively.
is in constant touch with nodal Indian National Institutes,
like, Central Pollution Control Board, New Delhi, National
Productivity Council, New Delhi, Haryana State Pollution
Control Board Panchkula, etc, for development and diffusion
of Environmentally friendly technologies for continual
improvement of environment by our joint efforts.
MANUFACTURE AND QUALITY SYSTEM
company is one of the biggest Bicycle manufacturing
units producing most of the components under one roof.
It has got a vast Press Shop, Machine Shop, Brazing
Shop, Welding Shop, Heat treatment Plant, Paint Shop,,
Electroplating Plant and Assembly Shop spread over in
a campus of 28 acres.
manufacturing shops are equipped with state of the art
machines for production operated by ITI trained operators
under the supervision off qualified engineers. The manufacturing
facilities are supported by a modern tool room and a
fleet of trained maintenance staff for trouble - free
& Development Department provides components and
tool drawings designed by qualified engineers with the
support of CAD, Necessary press tools, fixtures, jigs,
special tools, templates and gauges are manufactured
on high precision machine tools, like jig boring machine,
spark erosion machine etc., in tool room. All the tools
and gauges pass through Tools Inspection to ensure its
precision and accuracy.
Assurance Department of the company ensures the quality
right from raw materials to finish product covering
various stages like receiving inspection, in process
inspection and final inspection. Gauge Control Cell
of QA ensures timely calibration of all production gauges
and measuring equipment used throughout the factory.
has got state of art Mechanical Laboratory having Tensile
Testing Machine of different ranges upto 10 Tons, Optical
Profile Projector, Spring Testing machine, Vickers Hardness
Testers, Rockwell Hardness Testers, GSM Tester, Bursting
Strength Tester, Cupping Value Tester, Rubber Abrasion
Tester along with Special Testing Equipment for Handle,
Pedal, Fork, Frame, Rim, Crank etc.
Laboratory of QA is equipped with paint test apparatus,
carbon sulphur tester, hull cell apparatus, flash point
apparatus, Kinetic viscosity bath, nickel - chrome plating
tester, micro test for zinc and paint thickness testing,
UV tester and Salt spray testing apparatus to provide
assistance to receiving inspection, pretreatment plant,
electroplating plant, paint shop etc.
Integration of Research & Development, Tool Room,
Manufacturing and QA activities has resulted in high
and consistent quality level of the company products
enhancing customer satisfaction.
has extended complete freedom of association to its
workmen and effective recognition of their right to
collective bargaining. Atlas workmen have their own
elected Worker's Union registered under Government Act.
The Union is recognized by the Government and the factory.
The Union has been given the natural light for collective
bargaining in the common interest of working force.
Cordial industrial relation is maintained in the factory.
The Grievance Redressal Procedure is updated from time
to time. The labor welfare activities and programmes
are organized by the factory as an on going process
throughout the year which have played an important role
in establishing an atmosphere of mutual trust and harmony.
The company is running smoothly since last more than
two decades without any workers unrest.
company not only believes in abolition of Child Labor
Employment but it has propagated this philosophy to
other adjoining industries off the region having association
with it directly or indirectly. The minimum age of employment
in the factory is 18yrs, which is the law of the land.
The Corporate Policy does not allow any distinction
of any kind, such as race, color, sex, religion, language
or property status in respect of employment and occupation.
forms of forced and compulsory labor has been completely
eliminated from the philosophy of the Corporate and
there exists a total appreciation for each other between
Management and employees. As a matter of fact company
has wishfully employed many physically challenged persons
who are earning their bread and butter respectfully.